Cody Boyte
What will marketing look
like in five years?
That's the question I'm trying to answer. I've built marketing systems for twenty years and AI systems for the last ten. Now the pieces are moving. How much will a company build for itself? How much will live in one big app? How much will run through the AI tools a team already uses, like Claude, Codex, OpenClaw, or Hermes? I don't know yet. I build small systems to find out and write down what I learn. More about me ↗
I take on fractional work for fast-moving companies that need their marketing to work at scale. How I work ↗
Writing
All writing ↗ The Net Present Value of Future Memories The one calculation I run before taking any new job: which choice gives me the memories I'll want when I'm 60 and my kids are grown? An Experiment with Obsidian Building a distributed knowledge management system for a team using Obsidian and Oracle Content. It's My Fault Taking ownership of everything - even failures that aren't directly yours - is the key to becoming exceptional. Reading $50k in Books Before Kindergarten How we read 4-5k unique books to our son before kindergarten using our local library - and what it taught us. The Stories We Tell Ourselves How the narratives we create about our successes and failures shape our sense of agency and ability to improve.
Projects
All projects ↗ Afterschool.Games Using agents to build a static site for my son's fantasy football leagues. I have rebuilt it with Lovable, Claude Design, Codex, and Claude, and it has become my test for how good the tools are. active Omegi AI agents build this system for writing novels and audio serials while I direct them. It reads classic novels into maps of their stories and writes new stories from what it learns. The first serial is live on PocketFM. active ClassicNovels.org Read classic novels free online one chapter at a time. The notes beside the text never give away what comes next. Built on Omegi's reading of 64 public-domain books. active
Reading
Everything I read a lot ↗ Commoncog: The Business Triad Cedric Chin's map of what business skill is made of. Meadows, Sterman and Warren show how a business moves. This shows which parts to watch while it does. post Competitive Strategy Dynamics, Kim Warren Sterman's ideas pointed at strategy. Customers, staff and cash build up and drain away over time, and strategy is steering those flows. Read it after Meadows and Sterman. book Agent Flywheel Where I do AI coding now. A VM instead of my own machine, so an agent can run for hours without touching anything I care about. site Boyd, Robert Coram The other half of the Caro lesson. A colonel with no formal authority who changed how the Air Force thinks. book Business Dynamics, John Sterman The heavy version of Meadows. Where feedback loops reinforce, where they fight, and where the leverage is. book Commoncog: Business Expertise The best writing I know on what it means to be good at business, as a skill you can practice. site